Online Burnie Business Profiles
Q: How important is it for my local business to have an online presence?
A: Online Search and Maps help Aussies navigate through locations, find local stores and places plus check their opening hours. 97% of Australian consumers go online to check out local businesses and 72% of Australians use Google Maps to find local businesses.
Q: Why is it important for local businesses to verify and update their Online Business Profiles?
A: Online business listings not only increase your visibility to potential customers they also help to establish trust and credibility, improving your websites performance in search results (SEO).
Online Business Profiles can be created on search engines like Google and Bing/Edge, plus on Socials like Facebook, YouTube and Instagram.
Q: How can local businesses create an Online Business Profile?
A: To get started online you can easily add your business's name, address, phone number, website, and hours of operation to a search engine such as Google or Bing/Edge by Searching for your address and clicking “Add a missing place” or “Suggest an edit”.
To then verify your listing:
Google: Enter the address in the search bar and click on "Add your business", or by right-clicking anywhere on Maps and clicking on "Add your business" or “Claim this Business”.
Bing: Once you create your google business listing you can easily import those into Bing, and also have updates synchronise weekly. https://www.bingplaces.com/
To further maximise your listings you can also upload photos, respond to customer reviews, and post updates about your business.
Q: How can I use my online Business Profiles to attract more customers to my business?
A: First, Ensure your listing details are complete, so that customers can find you easily plus keep your business hours up-to-date.
Second, upload photos, promote special offers, events, new products or services.
Finally, encourage customers to leave reviews, and respond to those reviews in a timely and encouraging manner.
Q: How can local guides help local businesses?
A: Local Guides share their knowledge and experiences with others by writing reviews, adding photos, and updating information about places on Maps and Socials. This can help more people to discover places to eat, shop, and explore in your area, while also making a positive impact on your local community.
Responding to reviews is a positive way to encourage more Local Guides to review businesses and places in our local community.